Role of Mobile Applications in Business Growth

mobile app development services

Role of Mobile Applications in Business Growth

Mobile Application Development is the process of developing Mobile Apps for devices such as PDA’s (Personal Digital Assistants), EDA’s (Enterprise Digital Assistants) and mobile phones. A typical mobile application utilizes a network connection to work with remote computing assets.

Why should we go for Mobile App Development ?
The annual projection for downloading mobile apps in 2018 was found at 269 Billion.  As such, approximately 30 apps for every person on Earth.

Mobile apps are one of the essential reasons why smartphones turned out to be so well known in the first place. From engaging customers digitally to ordering food online, mobile apps have made our lives much simpler and productive. Today, all the mobile application development companies help businesses of every scale and size by increasing proficiency and efficiency through custom mobile application solutions.

Increasing usage of smartphones for accessing the internet
With the growing number of individuals accessing the Internet via smartphones and tablets, custom mobile application development has the unique capacity to access countless potential customers.

According to 2019 data, the global mobile population is equivalent to 4 billion unique users. As of February 2019, mobile devices estimated for 48 percent of web page views globally, with mobile-first markets such as Asia and Africa leading the pack.

Recent studies also suggest that by 2022 app downloads will increase to 200 billion. The purpose behind these exceptional numbers lies in the continued growth of smartphone and tablet sales.

These insights demonstrate that mobile applications have a unique chance to engage with a completely new sort of customer, one who is always associated with the Internet and the worldwide business space. Generally, a mobile application enables you to have large number of new clients readily available. All that is left for you to do, is to build up a successful application and receive the rewards of your works.

Different stages of Mobile Application Development
All mobile application development companies follow particular protocol defining all the stages of the mobile app development lifecycle. 

Before we get into the app deployment, it is vital to know about the Mobile Development Software Lifecycle.

Mobile Development Software Lifecycle
The lifecycle of mobile development is mainly no distinct than the SDLC of web or desktop applications. There are usually 5 significant portions of the process:

Conception – All apps begin with an idea. That idea is typically refined into a solid reason for an application.

Layout – The design phase comprises of defining the app’s User Experience (UX) for example, what the general layout is, how it works, etc., as well as transforming that UX into a proper User Interface (UI) design, usually with the assistance of a graphic designer.

Advancement – Generally the most resource-intensive stage, this is the genuine structure of the application.

Standardization– When development is far enough along, QA more often starts to test the application and bugs are fixed. Regularly an application will go into a confined beta phase in which a wider user audience can utilize it and provide feedback thereby informing changes.

Deployment – Often many of these pieces are overlapped, for instance, it’s common for developers to go on while the UI is being settled, and it may even illuminate the UI design. Furthermore, an application may be going into a stabilization stage, at the same that new highlights are being added to a new version.

Mobile App Development Advantages for Businesses
According to some approximations, the mobile app industry has the potential of growing by as much as $100 billion by 2020. This has inspired many firms to embrace this technology so they can further engage their customers and get solid insights into their users to bring about an enhancement in customer experience. Mobile apps have become essential for every business, be it a startup or an established business. As a business owner, you can’t afford to neglect its benefits.

Below are some of the ways custom mobile application development is advantageous for businesses:
Improves Productivity
Since the business apps are custom-built keeping your industry requirements in mind, it improves business accessibility. Also, as these apps are customized to suit your working form, it intensifies the employee productivity and in turn business ROI.

Develops Customer Relationship
Tailored business apps allow you to send personalized updates about your products and services to your existing customers in real-time. The outcome of this will be greater downloads and more return customers. Additionally, it enables you to access client details and receive feedback, which can be leveraged to develop long-term customer relationships.

Offers High Scalability
Regular apps are built to deal with a limited number of resources and processes. In the event of your business developing, these apps will most likely be unable to deal with the heap. Custom made apps, on the other hand, are built keeping in mind all these parameters and can be scaled up effectively when the need arises.

Secures Your App Data
General business apps might have particular security features, which may put your business information on risk. Having a custom app made exclusively for your business can strengthen your data security framework, as significant security measures will be taken care of according to your business needs while application development.

Either it is a startup or a large-scale business, every service provider is now dependent on mobile applications. Having an app for your business rises your overall brand visibility and accessibility.

Maple Software is one amongst the renowned mobile application development companies that leverages the latest cross-platform tools to enable custom mobile application development on multiple mobile platforms like iOS and Android. We mix experience with trends and show our value through results.